LB Finance, a prominent Sri Lankan financial institution, celebrates Avurudu with a blend of traditional customs and customer-focused initiatives. Avurudu, the Sinhala and Tamil New Year, is a significant cultural event in Sri Lanka, marked by festivities, family gatherings, and religious observances. LB Finance recognizes the importance of this occasion and actively participates in the celebrations, reflecting its commitment to the communities it serves.
Annually, LB Finance organizes a range of activities centered around the Avurudu spirit. These often include special promotions and offers on their financial products, designed to assist customers in achieving their financial goals during this auspicious time. For example, they may offer attractive interest rates on fixed deposits, making it an opportune moment for customers to invest and secure their future. Loan schemes with favorable terms are also common, enabling individuals and businesses to pursue new ventures or manage existing financial needs during the Avurudu season.
Beyond financial offerings, LB Finance actively engages in community-based activities that embrace the traditional values of Avurudu. This might involve sponsoring or participating in Avurudu festivals and games (Avurudu Kreeda) organized in various regions across the island. These festivals provide a platform for communities to come together, celebrate their culture, and enjoy traditional games like coconut scraping, pillow fighting, and climbing the greased pole. LB Finance’s involvement in these events fosters a sense of unity and strengthens its connection with the local communities.
Furthermore, LB Finance often incorporates elements of philanthropy into their Avurudu celebrations. This could take the form of donations to charitable organizations or initiatives aimed at supporting vulnerable communities. These acts of social responsibility underscore the company’s dedication to giving back to society and making a positive impact on the lives of others.
LB Finance’s Avurudu celebrations are not merely about commercial promotions; they reflect a genuine appreciation for Sri Lankan culture and a desire to contribute to the well-being of the communities they serve. By offering financial assistance, supporting community events, and engaging in charitable activities, LB Finance strengthens its bond with its customers and reinforces its position as a responsible and socially conscious corporate citizen. The company understands that Avurudu is a time for renewal, prosperity, and togetherness, and strives to embody these values in its celebrations and initiatives.